Archive for September, 2008

Why Social Media Marketing is Now Mainstream

People are recognizing how valuable Social Media Marketing (SMM) is. A health related clients’ book publisher was talking about the importance of social media to the traditional publishing industry. She said they now strategize books that have websites for reference materials and more information, and places where people can host e-books and bookmarked pages from new book releases. SMM is changing the publishing industry.

Just like any marketing campaign, Social Media Marketing (SMM) takes hard work, tracking, which the Internet makes easy, as well as maintenance. And we can easily blend traditional campaign tactics with SMM, including direct-response, branding, or radio spots. First, it is about the objective for the campaign, then comes fine tuning the strategy. The Web offers an ideal way to measure return on investment(SOI).

Many organizations are allowing employees to use social networks for business purposes today; it has increased dramatically to 69% in 2008 from 37% last year. More than six in 10 companies are using social media to build and promote their brands, improve communication and increase consumer engagement. There’s been a fivefold increase in the percentage of employees who are using popular social networking sites like Facebook and LinkedIn for business purposes, from 15% in 2007 to 75% this year. 37% of organizations plan to focus communities on specialty areas where they can provide business value. 40% of respondents report using one or more of the following tools: user groups, tags, communities, blogs, social networking and videos. What are some popular tools? Social networks, blogs and wikis, with adoption rates of between 50% and 55%.

What is the future of Social Media Marketing? Just imagine the magnitude of virtual classrooms! Even futurists like James Canton, the author of “The Extreme Future,” has already said that one of the top ten industries of the innovation economy is, education and learning.

In an article written by a professor of computer science at Colorado Technical University named Cynthia M. Calonge, who said, “the benefits outweigh the risks associated with venturing into a virtual world . For me, the virtual world is my preferred learning and teaching environment.”

We will all be seeing more and more people setting up social media networks to engage with customers and students, basically to start conversations and share knowledge. This means that websites need to be filled with content to educate people about what they do. The sites must also be optimized properly with the search engines so that they will come up first on the search engines. And blogs are becomming a way of life. Self publishing IS the future.

The reality is, that the creation of immediate, portable, transferable, on-demand knowledge sources is way bigger than we can even begin to imagine.

Kristin Gabriel is writer and social media marketing professional with a Los Angeles SEO firm. Her company also handles marketing, public relations, and online advertising. Visit MarComNewMedia.com or call 323.650.2838.

How do you ppl make money from affiliate marketing?

How do people make money from home doing affiliate marketing? How do they find out what products they can sell for someone else? How do they generate web traffic? How hard is all of this? Is a home-based business only meant for a very few select group of people?

Just like google annalytic that provides ranking of a website and daily/monthly progress report in terms of traffic/visitors to the site; what are other tools available so that I would be able to track the traffic????


Dale Tincher discusses how to choose or evaluate a law firm search engine optimization consultant vendor, including evaluating the SEO vendor’s rankings, client work and organization.

I’m having a hard time finding my website on any search engine. I just want to know if there are good books that I can buy/get to learn it. There are some software tools that I see on the internet, but they are really expensive. If I go to trainings, they are more expensive. Please help!

r views and that they do a better job when you are participating in the work, then you could certainly have a business management career.

If you desire to become a manager in a certain industry or company, you should very well know that it is not as easy as one may think. Usually, you can’t just submit an application for the position without having any previous experience and background in the business management field. This is because a manager carries a huge responsibility and so you should ensure that you are fit for the job. In order to reach this point, you have to start from the bottom of the company. If you show how motivated you are, have the leadership qualities, and express a desire for a management position, you will probably advance to such position. If you do, then you hit your luck! Even if you exit from your present company, you do not have to exert from the bottom up again. Once you have a career experience, you can submit an application for other management-oriented jobs in other countries without any worries. In any case, if you have the proper background and great references, employers will surely believe that you are the right person for the position.

Bear in mind that not everyone is cut out for this line of work. If you are the type who doesn’t enjoy conversations with people, and you rather just be left alone with your work, then you aren’t fit to become a manager because this work entails constant interaction with people. Managers also hardly ever do the sort of work that the people they supervise do. After all, they aren’t there to help you with your tasks; their purpose is to motivate you to do your job well.

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I have searched the net and found many affiliate programs/system out there but there must be some that are not scams.

Unlock The Secret Code To Generating 164,313 Unique Targeted Visitors From Major Search Engines! Up To $30 Affiliate Payout!
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